Content is the main pillar of marketing today. So, how does a paraphrasing tool help with it?
Around 90% of marketers plan to continue using content and investing in it to achieve their targeted online goals. But, the main hurdle to getting there is good quality content. In this article, we’re going to explore a paraphrasing tool’s help in this matter. But first, let’s talk about a few important things.
Defining Quality Content
Good quality content is unique and outstanding. It helps a website perform well in SEO while ensuring smooth traffic and audience flow. While the description of good quality content can differ, in most cases, good quality content is:
- Relevant to the audience
- Accurate and up-to-date
- Unique and not plagiarized from other sources
- Written in a way that engages readers
And the importance of quality content requires a creator to tend to it. Because quality content is the key to a successful content marketing strategy. However, it is not easy to produce. It takes time, effort, and knowledge about the topic. The quality of your content can be measured in different ways:
- The depth of your research;
- The accuracy of your information;
- The amount of time you spend on writing it;
- The number of readers who comment or share it on social media networks.
Therefore, it’s important to understand its basics and tend to them accordingly.
Defining Paraphrasing Tools
A paraphrasing tool refers to rewording sentences to make content more engaging and unique. The paraphrasing tool helps you change the content of your article or text so that it is not plagiarized. It also helps you change your content’s voice or improve its quality.
Paraphrasing tools are very easy to use and can be used for all kinds of purposes, such as generating new content, editing existing content, and more. Since paraphrasing is the act of rewording a text, the tool’s purpose is to present it in a new manner while still retaining the original meaning.
There are many tools that can be used for paraphrasing, from online tools to desktop software. And their popular demand pushes developers to improve their tool’s accuracy over time. Thus, these tools can now be used for all sorts of paraphrasing tasks.
How To Pick A Quality Paraphrasing Tool?
Picking a paraphrasing tool isn’t difficult, but it’s not easy either. There are hundreds of thousands of results when you look for a paraphrasing tool on Google. However, bearing a few things in mind can help you find something plausible. So, it must have features such as:
- At least 500–1000-word limit;
- Various content modes to change content’s voice/tone;
- Ability to fix grammar and elevate content quality;
- Easy to use.
If a paraphrasing tool has all these features, then you should use it.
How To Improve Your Content’s Quality By Using A Paraphrase Tool
A paraphrasing tool is only the extension of your own imagination. So, as much as it can help you, you need to know how to use it. This section will give you four hints and ways to employ a paraphrasing tool to achieve better content quality. So, let’s begin.
- Pick A Content Mode
Not every paraphrasing tool you find online will offer you content modes. However, a capable and quality paraphraser will have various content modes on offer. These content changes can help you achieve various goals. So, if you pick the right tool, you’ll see it looks like this:
As you can see, there are four content modes. So, which one should you use for what purpose? Here’s a short explanation:
- Smooth: Use this mode to flatten your content and make it easier to read.
- Formal: Use this mode to achieve a better formal content tone. Ideal for business or academic content.
- Smart: Use this for technical content, such as long-form articles, research papers, etc.
- Improver: Use this to improve the overall quality of your sentences or paragraphs.
As you can see, each content mode can shift your content into a different spectrum. So, pick your mode accordingly.
- Fix Your Content’s Voice
You need to improve your content’s voice to make it ideal for your audience. While doing it manually can take time, using a paraphrasing tool will help you save a lot of time. So, once you find the section or article you need to fix, just pick a content mode and paraphrase it like this:
As you can see, there were a few minor issues with this text, such as passive voice. However, using a paraphrasing tool helped us address that and changed it to make it sound seamless and much more readable. It’s also worth noticing that the mode we used was ‘Smooth.’ So, you can try other modes too.
- Remove Plagiarism & Make It Unique
Removing plagiarism is perhaps the greatest contribution of a paraphrasing tool. Nowadays, they’re extensively used to remove plagiarism by rephrasing the content from top to bottom. However, for that to happen, you need to:
- Find plagiarism by using a plagiarism scanner;
- Rephrase until your content meets the requirement.
For instance, if a certain section is paraphrased, then it’ll stick out like a sore thumb. But, using various content modes in a paraphrasing tool can help make it seamless, like so:
As you can see, the tool has paraphrased a lot more this time. So, the only thing this content will now require is a citation of the source, and you’re done.
- Improve Text Integrity
Content can have other issues besides content voice, tone, or redundancy. This harms the integrity, originality, and readability of your text. So, using a paraphrasing tool can fix this too. The aim is to improve the content, and this is how a paraphraser helps with that:
Compared to the original, the rephrased text is much more readable and fluent and has much more fluency. This proves how a paraphrasing tool can make your content unique and improve its integrity by a mile.
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These are some of the most dependable ways of improving your content by using a paraphrasing tool. Remember, content quality is subjective to the writer and industry or requirement. Therefore, knowing how to use a paraphrasing tool is vital.